The first question I think we need to deal with is at first glance stupid:
Why have music at all on your channel?
On the other hand, anyone who has had the audio go out on their channel knows right off that no sound = no viewers. We as a culture are SO used to having sound and picture wedded together, that we find video without audio boring (or even perhaps uncomfortable). So potential channel-surfing viewers skip right over the channel if there is no audio.
As one wise audio guy once said to me -
So you really do need to use background music on your government access channel.
But what kind? What type?
That’s the subject for another entry!
Quality, interesting royalty-free library music especially designed for Public and Government Access Cable channels.
