The first question I think we need to deal with is at first glance stupid:
Why have music at all on your channel?
On the other hand, anyone who has had the audio go out on their channel knows right off that no sound = no viewers. We as a culture are SO used to having sound and picture wedded together, that we find video without audio boring (or even perhaps uncomfortable). So potential channel-surfing viewers skip right over the channel if there is no audio.
As one wise audio guy once said to me -
So you really do need to use background music on your government access channel.
But what kind? What type?
That’s the subject for another entry!
Quality, interesting library music designed for Government Access Cable channels.
